| 多规格产品系列生产的随机响应优化决策 |
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| 引用本文： | 张宁,卢兴普. 多规格产品系列生产的随机响应优化决策[J]. 系统工程理论与实践, 1997, 17(9): 32-36. DOI: 10.12011/1000-6788(1997)9-32 |
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| 作者姓名： | 张宁 卢兴普 |
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| 作者单位： | 1. 北京航空航天大学管理学院;2. 香港城市大学管理科学系 |
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| 摘 要： | 以价格、产量和品种结构为决策变量，提出并建立了多规格产品系列生产的随机响应决策优化模型。以产品的平均价格为自变量测算产品需求量，以多项式Ｌｏｇｉｔ随机响应模型分析顾客对产品的选择，以最大利润为目标，本文建立了一个系列产品决策的数学规划模型。模型的基本变量是不同规格产品的价格，但是，由此就可以推算出计划生产产品的产量、产品结构、生产成本和销售收入。本文用一个例题进行了验算。
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| 关 键 词： | 多项式Logit模型 生产计划 数学规划模型 |
| 收稿时间： | 1996-04-08 |
A Decision Model of Stochastic Response for Multi Product Planning |
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| Zhang Ning. A Decision Model of Stochastic Response for Multi Product Planning[J]. Systems Engineering —Theory & Practice, 1997, 17(9): 32-36. DOI: 10.12011/1000-6788(1997)9-32 |
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| Authors: | Zhang Ning |
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| Affiliation: | 1. School of Management, Beijing University of Aero. & Astro.,100083;2. Dept.of Manage.Sci. City University of Hong Kong |
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| Abstract: | A decision model for multi product is developed to be based on stochastic response, in which the elastic demand is a function of the average price of the type of all products and the user's choice of products is made in according to multinomial logit model with stochastic response.It is a nonlinear programming model with an objective function of its maximizing profit in respect to the price of each type of products.Also the results can be obtained,which are the output,structure,cost and revenue for production.An illustrated example is employed in the paper. |
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| Keywords: | multinomial Logit production planning mathematical programming |
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