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安徽旅行社行业发展问题与对策研究
引用本文:王朝辉,王莉.安徽旅行社行业发展问题与对策研究[J].安徽师范大学学报(自然科学版),2007,30(1):92-96.
作者姓名:王朝辉  王莉
作者单位:安徽师范大学,旅游学院,安徽,芜湖,241003;安徽师范大学,旅游学院,安徽,芜湖,241003
摘    要:旅行社作为旅游供应体系的重要组成部分,其发育程度、产业体系格局与经营管理水平将直接影响区域旅游的国际竞争力与旅游市场的发育.论文立足于安徽省旅行社行业发展的现状结构与经营现状,分析行业所处市场环境的发展变化趋势与行业存在的发展问题,提出安徽旅行社行业持续健康发展的具体对策.

关 键 词:旅行社  结构现状  经营现状  发展对策
文章编号:1001-2443(2007)01-0092-05
修稿时间:2006年10月15日

A Study on the Problems in the Development of Anhui Travel Agency Industry and Their Countermeasures
WANG Chao-hui,WANG Li.A Study on the Problems in the Development of Anhui Travel Agency Industry and Their Countermeasures[J].Journal of Anhui Normal University(Natural Science Edition),2007,30(1):92-96.
Authors:WANG Chao-hui  WANG Li
Abstract:Travel agency is considered as one of the most important components of the tourism supplying system.And its development degree,industry structure,and management level will definitely exert an important influence on the international competition of the regional tourism and the cultivation of the tourism market.Based on the analysis of the present structure and management situation of Anhui travel agency industry,the paper expounds the development trends of the market environment of the industry and problems in the development of the industry.Finally,the paper proposes some specific countermeasures so as to guarantee the sustainable and healthy development of Anhui travel agency industry.
Keywords:travel agency  present structure situation  present management situation  countermeasures
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