| 浅谈旅游与传媒的优化组合 |
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| 引用本文： | 陈红.浅谈旅游与传媒的优化组合[J].科技情报开发与经济,2009,19(11). |
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| 作者姓名： | 陈红 |
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| 作者单位： | 浙江传媒学院国际文化传播学院,浙江杭州,310018 |
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| 摘 要： | 在旅游业的发展过程中,传媒的作用带来了旅游经济的繁荣与发展,将旅游和传媒资源有效而合理的组合,能促使旅游业朝着健康、有序的方向发展.
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| 关 键 词： | 旅游业 传媒 优化组合 |
Talking about the Optimal Combination of the Tourism and the Mass Media |
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| CHEN Hong.Talking about the Optimal Combination of the Tourism and the Mass Media[J].Sci-Tech Information Development & Economy,2009,19(11). |
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| Authors: | CHEN Hong |
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| Abstract: | In the development of the tourism, the functions of the mass media has brought about the prosperity an development to the tourist economy.And making effective and rational combination of the tourism and mass media ca make the tourism develop towards a healthy and orderly direction. |
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| Keywords: | tourism mass media optimal combination |
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