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现代消费心理下的生活陶艺造型创新设计
引用本文:伍文华.现代消费心理下的生活陶艺造型创新设计[J].新余高专学报,2012,17(5):32-33.
作者姓名:伍文华
作者单位:黎明职业大学人文社科系,福建泉州,362000
摘    要:现代社会中的消费产品日益显现出多元性、多层次性的特点,消费者选择消费产品时有着或实用、或审美、或新奇、或从众等复杂的消费心理。探讨生活陶艺造型的发展创新,满足更多消费者的消费需求,在现代社会中具有实际应用性意义。

关 键 词:消费心理  生活陶艺  造型  创新

The creative design of living ceramic art under the influence of modern consumerism
WU Wen-hua.The creative design of living ceramic art under the influence of modern consumerism[J].Journal of XinYu College,2012,17(5):32-33.
Authors:WU Wen-hua
Institution:WU Wen-hua (Liming Vocational University, Quanzhou 362000 China)
Abstract:Nowadays consumption products are characterized with diversification and multi-level.Consumers choose different products for different complicated psychological reasons: practicality,aesthetic,novelty,or conformity.It's significant to research on the development and innovation of living ceramic art so as to meet the demand of more consumers in modern society.
Keywords:consumptive psychology  living ceramic art  design  innovation
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