消费行为的制度嵌入性——以殡葬消费为例

制度嵌入性是在对关系嵌入性进行深入探讨的基础上发展出的一个新的嵌入类型。尝试性地将制度嵌入性概念运用于消费社会学中,通过对殡葬消费案例的分析,发现看似纯粹个人的殡葬消费实则深深嵌入在非正式制度之中,造成非理性消费及产业繁荣,同时非正式制度也在一定程度上侵蚀着正式制度所应发挥的作用。

System Embeddability of Consumption Behaviors——Taking Funeral Consumption as a Case Study

Institutional embeddability is a new type of embeddedness based on deep discussion of relation embeddedness.This paper,attempting to apply this method to consumption sociology,through an analysis on a case of funeral consumptions,finds out that the funeral consumption seeming like a pure personal action,in fact,deeply embeds in informal institutions,which leads to irrational consumptions and industrial prosperity,while informal institutions have eroding effects on formal systems to a certain extent.