| 适应电力市场需求提升营销服务水平 |
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| 引用本文： | 张宇星.适应电力市场需求提升营销服务水平[J].科技情报开发与经济,2005,15(17):185-186. |
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| 作者姓名： | 张宇星 |
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| 作者单位： | 山西省电力公司太原供电分公司,山西,太原,030012 |
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| 摘 要： | 随着我国电力体制改革的不断深入，电力市场的竞争将日趋激烈，电力企业要想疾竞争中取胜，必须加强营销管理，提高服务质量，通过创建特色服务来打造企业的品牌形象，最终赢得客户的信任。
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| 关 键 词： | 电力企业 营销服务 特色服务 |
| 文章编号： | 1005-6033(2005)17-0185-02 |
| 修稿时间： | 2005年7月12日 |
Meeting the Needs of the Power Market and Lifting the Level of the Marketing Service |
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| ZHANG Yu-xing.Meeting the Needs of the Power Market and Lifting the Level of the Marketing Service[J].Sci-Tech Information Development & Economy,2005,15(17):185-186. |
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| Authors: | ZHANG Yu-xing |
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| Institution: | ZHANG Yu-xing |
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| Abstract: | Along with the continuous deepening of the structural reform of our country's power industry, the competition of the power market will be more and more drastic. And the power enterprises, which want to win the competition, must strengthen the marketing management, improve the service quality, create the brand image of the enterprises through providing the characteristic service, and win the confidence of the customers finally. |
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| Keywords: | power enterprise marketing service characteristic service |
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