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三峡库区旅游企业信息化发展战略研究
引用本文:杨晞. 三峡库区旅游企业信息化发展战略研究[J]. 重庆三峡学院学报, 2007, 23(6): 21-25
作者姓名:杨晞
作者单位:重庆三峡学院工商管理系,重庆万州,404000
摘    要:通过对三峡库区旅游企业信息化发展现状、特点、因素的分析,寻求适合并快速发展的三峡库区旅游企业信息化发展模式,提出三峡库区旅游企业信息化发展战略指导思想、战略目标、战略发展阶段及任务的发展战略框架,继而针对性地提出三峡库区旅游业信息化发展源动力与发展机制的对策和建议.

关 键 词:三峡库区  旅游业  信息化  发展战略
文章编号:1009-8135(2007)06-0021-05
修稿时间:2007-05-16

The Strategic Research of Informatization Development of Tourist Enterprises in Three Gorges Reservoir Area
YANG Xi. The Strategic Research of Informatization Development of Tourist Enterprises in Three Gorges Reservoir Area[J]. JOurnal of Chongqing Three Gorges University, 2007, 23(6): 21-25
Authors:YANG Xi
Abstract:By analysis of the current situation,characteristics and factors of the tourist enterprises in Three Gorges Reservoir Area,this paper purports to find a proper and rapidly-developed pattern of informatization development of tourist enterprises,to propose the guidelines,the strategic target,and the framework of development strategy phases and tasks,and consequently to put forward the solutions and suggestions of the development impulsion and mechanism constructions of informatization development of tourism in Three Gorges Reservoir Area.
Keywords:Three Gorges Reservoir Area  tourist industry  informatization  development strategy  
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