中国职业足球市场现状与走向 |
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引用本文: | 李畔.中国职业足球市场现状与走向[J].科技资讯,2011(1):214-214. |
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作者姓名: | 李畔 |
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作者单位: | 成都体育学院,成都,610041 |
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摘 要: | 对中国足球职业化的历程进行简要回顾,同时描述了职业足球俱乐部的整体经营状况,指出了俱乐部市场营销运作中普遍存在的问题,并对俱乐部的经营趋势做出预测。
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关 键 词: | 中国职业足球 市场 俱乐部 经营 趋势 |
The situation and trends of Chinese professional football market |
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Abstract: | Reviewing the progress of Chinese professional football briefly,describing the whole situation of the FCs'operating,pointing out the general problems of the clubs during the course of the market operting and making the forecast of the FC's operating tendency. |
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Keywords: | Chinese professional football Market FC Marketing Tends |
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