旧县村乡村旅游纪念品的可持续开发

为探讨乡村手工艺人在工艺传统与市场需求上皆可持续的可能性，通过对具有代表性的乡村旅游目的地广西桂林阳朔旧县村进行调研与实践，提出了不同于传统的设计策略和设计思路，使乡土手工艺人、旅游开发投资者和旅游工艺品设计者三方合作，基于本地自然材质、突出本地传统工艺的特色进行乡土旅游纪念品的可持续开发，推出具有现代审美情趣的旅馆用品及装饰配置设计。同时，还提出通过定制让乡土艺人加工制作这批用品和装置，形成通过投资者的旅馆展示和销售这些手工艺品的开发模式。

Research on the Sustainable Development of Souvenirs for Rural Tourism in Jiuxian Village

Based on the research in Jiuxian Village, a representative rural tourism destination, the paper puts forward several design strategies and thoughts different from the traditional ones ： make rural handicraftsmen, investors of tourism development and designers of tourist crafts cooperate with each other; based on local materials, promote the sustainable development of souvenir for rural tourism via underlining the characteristics of local traditional craft, and introduce hotel wares and adornments with the design of modem aesthetic taste. Meanwhile, a development model is proposed which is to let rural handicraftsmen manufacture these wares and adornments, and display and sell them in investors＇ hotels.