| 决策树在网上销售中的挖掘研究 |
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| 引用本文： | 王乐乐.决策树在网上销售中的挖掘研究[J].长春大学学报,2009,19(4). |
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| 作者姓名： | 王乐乐 |
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| 作者单位： | 长春大学计算机科学技术学院,吉林长春130022 |
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| 摘 要： | 采用数据挖掘中的经典决策树算法ID3，对某网站数据进行预处理，构建了基于信息增益的决策树，产生一些有用的购买行为规则，证明了决策树技术在网上销售领域有着广泛的应用前景。
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| 关 键 词： | 数据挖掘 决策树 ID3 熵 |
The study on the mining of decision tree in online sale field |
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| WANG Le-le.The study on the mining of decision tree in online sale field[J].Journal of Changchun University,2009,19(4). |
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| Authors: | WANG Le-le |
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| Institution: | College of Computer Science and Technology;Changchun University;Changchun 130022;China |
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| Abstract: | This article pretreats a certain site data with typical decision tree arithmetic ID3 of data mining,constitutes a decision tree based on information gain,produces some useful purchasing behavior rules and proves that decision tree technology has broad application foreground in online sale field. |
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| Keywords: | data mining decision tree ID3 entropy |
| 本文献已被 CNKI 维普 等数据库收录！ |
