小企业通用电子商务营销管理系统设计与应用

小企业是是国民经济的重要支柱,但是针对小企业的完善的、低成本的企业管理系统却非常少见,大型系统成本太高,小型系统通用性又太差,凡此种种,都使得小企业无法跟上科技的脚步.本系统将营销与小企业的业务流程整合并信息化,降低传统人力工作时的错误率与高成本,让管理者可以更快速且有效地对部门进行控制,还可以通过数据报表作出更实际的营销决策,提升企业竞争力.经实际使用验证,本系统对小企业营销的帮助是非常明显的.

Design and Application of General Marketing Management System of Electronic Commerce

Small enterprises are an important pillar of the national economy ,but the improvement and low cost management for the small corporation is very rare. So large system cost is too high, and small ones have the poor generality. Due to these reasons, small busines- ses cannot keep up with the step of science and technology.. This system integrates and informationizes the small business marketing and business process to reduce the traditional human work error rate with high cost, so managers cannot only control departments more quickly and effectively, but also through the data report make more practical marketing decision to enhance the competitiveness of enterprises. Verified by practical use, this system for small enterprises marketing help is very obvious.