Motives for Corporate Environmental Responses in Chinese Small-and Medium-Sized Enterprises

Motives for corporate environmental responses( CERs)have received little research attention. This study examines the motives for CERs in Chinese enterprises. In-depth interviews with senior executives of 35 small-and medium-sized enterprises( SMEs)in Zhejiang and Jiangsu provinces reveal that China's SMEs have mainly responded reactively to environmental problems. Legitimacy motive is the main reason for the CERs. Strategic motive is also recorded,although to a lesser extent.