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Marketing Strategies in the Clothing Industry |
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| Abstract: | Chinese clothing industry has stepped into a new era when the fierce competition,the internationalization and the pluralism coexist.If the clothing enterprises want to catch the market opportunities,and stand out in the clothing industry,they should change their traditional marketing concepts and build a customers-oriented marketing strategy. |
| Keywords: | Clothing industry Customers Sense value |
| 本文献已被 CNKI 维普 等数据库收录！ | |