| 城市形象传播误区与辩证理念的创新 |
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| 引用本文： | 刘芬,于志涛.城市形象传播误区与辩证理念的创新[J].长春师范学院学报,2006(2). |
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| 作者姓名： | 刘芬 于志涛 |
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| 作者单位： | 重庆邮电学院经济管理学院 重庆400065(刘芬)，重庆教育学院体育系 重庆400065(于志涛) |
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| 摘 要： | 随着城市化进程的日益加速,城市品牌意识促使各个城市努力地展示自己,城市宣传片作为一种有效的方式,在给城市带来效益的同时,也产生了一些误区效应。本文认为以辩证法的有关理论与城市传播相结合,可以对城市健康、有序发展有所启示。
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| 关 键 词： | 城市形象 传播 城市宣传片 辩证法 |
The Misleading of City Image Dissemination and Dialectical Identity Innovations |
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| LIU Fen,YU Zhi-tao.The Misleading of City Image Dissemination and Dialectical Identity Innovations[J].Journal of Changchun Teachers College,2006(2). |
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| Authors: | LIU Fen YU Zhi-tao |
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| Institution: | LIU Fen~1,YU Zhi-tao~2 |
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| Abstract: | With the development of urbanization,"city image" is going into people's field of vision and is better understood as a completely new mind identity about city construction and development.The consciousness which regards city as one brand urges every city to show themselves,and city publicity films can bring some profits as one effective pattern.But at the meantime,some disadvantage emerge.This article attempts to combine some theories about dialectics and city publicity,and we hope we can get a new way which would be helpful to the healthy development of city. |
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| Keywords: | city image publicity city publicity film dialectics |
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