| 消费社会的符号狂欢——武侠主题餐馆的符号学解读 |
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| 引用本文： | 徐慧媛. 消费社会的符号狂欢——武侠主题餐馆的符号学解读[J]. 重庆三峡学院学报, 2010, 26(6): 53-55 |
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| 作者姓名： | 徐慧媛 |
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| 作者单位： | 四川大学,四川成都610000 |
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| 摘 要： | 文章以武侠餐馆＂风波庄＂为例,用符号学的观点、方法来解读武侠餐馆流行的现象,剖析蕴含在这一现象背后的文化心理特征,揭示消费社会中的符号消费特征。
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| 关 键 词： | 符号学 武侠餐馆 符号消费 |
Notation Carnival of the Mass Consumption Society: the Semiotical Interpretation of the Restaurants Themed with Martial Arts |
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| XU Hui-yuan. Notation Carnival of the Mass Consumption Society: the Semiotical Interpretation of the Restaurants Themed with Martial Arts[J]. JOurnal of Chongqing Three Gorges University, 2010, 26(6): 53-55 |
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| Authors: | XU Hui-yuan |
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| Affiliation: | XU Hui-yuan(Sichuan University,Chengdu 610000,Sichuan) |
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| Abstract: | In recent years,along with the prevalence of the Martial-Arts costume pieces,such as those written by Louis Cha,many restaurants characterized by Martial-Arts have emerged all around the country.Those restaurants have become a unique culture for their antique environment and its restaurant menus and services which are just like the underworld.The essay takes the ＂Disturbance Manor＂ as an example,to interpret the prevalent phenomenon of the Martial-Arts restaurants through the viewpoint and methods of the semeiology,to analyze the cultural psychological characteristics behind this phenomenon,and to disclose the semiotical consumption feature of the consumer society via this analytical investigation. |
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| Keywords: | semeiology Martial-Arts restaurants semiotical consumption |
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