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双平台市场排他性竞争仿真
引用本文:郑文,张喆,朱静宜.双平台市场排他性竞争仿真[J].系统仿真学报,2022,34(9):2098-2106.
作者姓名:郑文  张喆  朱静宜
作者单位:东北大学秦皇岛分校 管理学院,河北  秦皇岛  066004
基金项目:国家自然科学基金面上项目(71473032)
摘    要:针对平台排他性竞争问题,引入2个竞争的Platforms Agent、100个Consumers Agent及300个SellersAgent,封装在BarriersModelSwarm表征的封闭市场环境,构建具有交叉网络外部性的双边市场系统。通过BarriersObserverSwarm交叉调用Agents属性信息与行为策略,生成虚拟连接类Order类和ArrayList类循环运行。触动Consumers/SellersAgent单边依赖度差异化条件,对比平台交易量、市场集中度和累积资产,还原双边市场竞争涌现的排他性。仿真结果表明,消费者与销售者依赖度增加,形成平台累积优势,平台间竞争演化出现排他性。探究平台排他性竞争演化,对双边市场监管具有前瞻性论域价值。

关 键 词:双平台  单边依赖度  排他性竞争  Swarm仿真  双边市场
收稿时间:2021-05-08

Simulation of the Market Exclusive Competition between Platforms
Wen Zheng,Zhe Zhang,Jingyi Zhu.Simulation of the Market Exclusive Competition between Platforms[J].Journal of System Simulation,2022,34(9):2098-2106.
Authors:Wen Zheng  Zhe Zhang  Jingyi Zhu
Institution:School of Management, Northeastern University at Qinhuangdao, Qinhuangdao 066004, China
Abstract:As for the problem of an exclusive competition between the platforms, 2 competing PlatformsAgent, 100 ConsumersAgent and 300 SellersAgent are introduced and encapsulated into a closed market environment in BarriersModelSwarm. A two-sided market system is constructed with the cross-network externality. Through BarriersObserverSwarm, the Agents attribute information and behavior strategy are cross-called, and the virtual connection class Orderand ArrayList class in the Virtual Connection Classes are generated to run cyclically. The unilateral dependence degree of Consumers/SellersAgent is triggered, which restores the exclusive of the two-sided market competition in comparison with the platform transaction scale, market concentration, and platform cumulative capital.Simulation results show that the increasing dependence of Consumers/SellersAgent forms the cumulative advantage, which influences the evolution of the exclusive competition between the PlatformsAgent.Exploring the evolutionary and emergence of the exclusive competition in a two-sided market has prospectively holistic value in a two-sided market supervision.
Keywords:two platforms  unilateral dependency  exclusive competition  Swarm simulation  two-sided market  
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