| 浅论电视的科学普及功能 |
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| 引用本文： | 杨再华. 浅论电视的科学普及功能[J]. 成都大学学报(自然科学版), 2001, 20(4): 44-46 |
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| 作者姓名： | 杨再华 |
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| 作者单位： | 四川电视台 成都610015 |
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| 摘 要： | 本文围绕电视的科学普及功能 ,从科普的内涵和形式、电视的科普形式等方面进行讨论 ,强调电视的科普功能 ,进而指出有意识充分发挥电视这现代最有力的传播媒介的科普功能 ,有利于电视事业的健康发展、有利于提高公众的科学素养以及推动社会文明进步。
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| 关 键 词： | 科学普及 电视 媒介功能 正向功能 |
| 文章编号： | 1004-5422(2001)04-44-03 |
The Scientific spreading function of TV medium |
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| Yang Zaihua. The Scientific spreading function of TV medium[J]. Journal of Chengdu University (Natural Science), 2001, 20(4): 44-46 |
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| Authors: | Yang Zaihua |
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| Abstract: | As a most powerful spreading medium in the modern society, TV medium has an influence to the idea and behavior of the public, which can′t? be underestimated. This influence may be positive or negative. Scientific spreading is one of the positive functions of TV medium. TV medium is a powerful mean of scientific spreading. TV scientific spreading function has many expressing ways. The influence of TV channel and TV column about science and technology is the most powerful. To emphasize the scientific spreading function of TV medium and to fulfill the scientific spreading function consciously will benefit the favorable development of TV medium and the cultural advances of the whole society. |
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| Keywords: | Scientific spreading TV medium Medium function Positive function. |
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