| 武汉与杭州休闲男装市场比较分析 |
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| 引用本文： | 张莉.武汉与杭州休闲男装市场比较分析[J].武汉科技学院学报,2004,17(3):16-18. |
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| 作者姓名： | 张莉 |
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| 作者单位： | 武汉科技学院,纺织服装学院,湖北,武汉,430073 |
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| 摘 要： | 通过市场问卷调查，比较武汉与杭州两地的调查结果，分析两地休闲男装市场的不同特征。在此基础上，针对武汉休闲男装市场，提出相关营销策略。
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| 关 键 词： | 休闲男装 市场调查 武汉 杭州 |
| 文章编号： | 1009-5160(2004)-0016-03 |
| 修稿时间： | 2004年4月16日 |
The Comparation of Man's Casual Wear Market in Wuhan and Hangzhou |
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| ZHANG Li.The Comparation of Man''''s Casual Wear Market in Wuhan and Hangzhou[J].Journal of Wuhan Institute of Science and Technology,2004,17(3):16-18. |
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| Authors: | ZHANG Li |
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| Abstract: | This paper based on a questionnaire survey of mans casual wear market, which was put up in both Wuhan and Hangzhou at same time, has analyzed the different character of mans casual wear market between Wuhan and Hangzhou, and put forward marketing strategy of mans casual wear market in Wuhan. |
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| Keywords: | casual wear market survey Wuhan Hangzhou |
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