| 电话调查中如何进行抽样设计 |
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| 引用本文： | 肖明. 电话调查中如何进行抽样设计[J]. 中国传媒大学学报, 2002, 9(2): 67-72. DOI: 10.3969/j.issn.1673-4793.2002.02.010 |
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| 作者姓名： | 肖明 |
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| 作者单位： | 北京广播学院,调查统计研究所,北京,100024 |
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| 摘 要： | 通过电话调查来收集数据在市场研究、学术研究中的应用越来越普遍,那么,在电话调查中如何抽取一个有代表性的样本呢?本文以中国互联网络信息中心第七次全国网民调查的抽样调查方案为例,介绍了电话调查的抽样设计问题.
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| 关 键 词： | 抽样设计 电话调查 互联网 电脑辅助电话调查(CATI) |
| 文章编号： | 1007-8819(2002)02-0067-06 |
| 修稿时间： | 2002-03-10 |
How to sampling in the telephone interview surveys |
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| XIAO Ming. How to sampling in the telephone interview surveys[J]. Journal of Communication University of China Science and TEchnology, 2002, 9(2): 67-72. DOI: 10.3969/j.issn.1673-4793.2002.02.010 |
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| Authors: | XIAO Ming |
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| Abstract: | Telephone interview surveys are used in the market research and professional research more and more recently, therefore, a new question that how to sampling a probability sample in telephone interview surveys is become important. In this article, sampling method in telephone interview surveys is introduced with an example designed for China Internet Network Information Center. |
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| Keywords: | sampling design telephone interview survey internet computer assisted in telephone interview(CATI) |
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