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商品房营销之我见
引用本文:曹宏亮. 商品房营销之我见[J]. 湖南城市学院学报(自然科学版), 1999, 0(1)
作者姓名:曹宏亮
作者单位:湖南城建高等专科学校房地产系!益阳,413000
摘    要:阐述了在商品房营销中必须搞好市场调查、市场预测.寓促销于开发,“以顾客为中心”,建立有效的房地产促销组合系统.

关 键 词:商品房  营销  促销  市场  顾客

My View on the Marketing of Commodity House
Cao Hongliang. My View on the Marketing of Commodity House[J]. Journal of Hunan City University:Natural Science, 1999, 0(1)
Authors:Cao Hongliang
Abstract:This article has been remarked that market investigation and forecast, putting promotion into development "Looking customer upon nucleus", establishing efficacious Real Estate's promotion constitutional system must be done well in the marketing of Commodity House.
Keywords:market of commodity house   investigation and forecast   development   real estate   constitutional system
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