| 银行卡产业消费需求影响因素分析 |
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| 引用本文： | 文永明.银行卡产业消费需求影响因素分析[J].系统工程,2005,23(4):79-82. |
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| 作者姓名： | 文永明 |
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| 作者单位： | 中南大学,商学院,湖南,长沙,410083 |
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| 摘 要： | 运用微观经济学以及消费者行为学等理论对影响银行卡消费需求的因素进行系统分析。
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| 关 键 词： | 银行卡产业 消费需求 影响因素 |
| 文章编号： | 1001-4098(2005)04-0079-04 |
An Analysis on Influencing Factors of Consumer's Demands in Bank Card Industry |
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| WEN Yong-ming.An Analysis on Influencing Factors of Consumer''''s Demands in Bank Card Industry[J].Systems Engineering,2005,23(4):79-82. |
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| Authors: | WEN Yong-ming |
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| Abstract: | This article described the major effect factors of bank card industry, including the circulation of card, the basic type and the behavior of consumer and the requirement of the card. And deeply analyzed the bank card industry by the (economical) theory such as the micro-economics and the consumer praxiology for the phenomenon and problems. |
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| Keywords: | Bank Card Industry Consumer's Demands Influencing Factors |
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