| 促进银行代理保险业务良性发展的措施 |
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| 引用本文： | 李剑峰,黄明.促进银行代理保险业务良性发展的措施[J].鞍山科技大学学报,2009(2):215-219. |
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| 作者姓名： | 李剑峰 黄明 |
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| 作者单位： | 辽宁科技大学经济与法律学院;中国人民银行鞍山市中心支行; |
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| 摘 要： | 以鞍山地区为例,阐述了发展银行代理保险业务的重要性,研究了目前银行代理保险业务开展中存在的问题。提出了开展银保战略协作,推出保障功能更强的新产品,健全跨行业监管协调机制,推进银行"渠道整合"战略,创新银保业务培训方式等应对措施。
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| 关 键 词： | 银行 代理保险 战略合作 监管 |
Study on measures of promoting good development of insurance agency business in commercial banks |
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| LI Jian-feng,HUANG Ming.Study on measures of promoting good development of insurance agency business in commercial banks[J].Journal of Anshan University of Science and Technology,2009(2):215-219. |
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| Authors: | LI Jian-feng HUANG Ming |
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| Institution: | 1.School of Economics and Law;University of Science and Technology Liaoning;Anshan 114051;China;2.Anshan Center Branch of PBC;Anshan 114001;China |
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| Abstract: | Taking Anshan area as an example in particular,this paper elaborates the importance of developing the insurance agency in banks and analyzes a lot of problems occuring presently in the development of the insurance agency in commercial banks.It lists out the corresponding measures,such as developing the in-depth strategic cooperation between banks and insurance companies,bringing forth the new varieties of products equipped with the stronger ensuring functions,perfecting the cross-industry coordinate institu... |
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| Keywords: | bank insurance agency strategic cooperation supervision |
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