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海南七仙岭温泉国家森林公园游客结构及旅游行为特征研究
引用本文:梁正,;王姝杰,;余天虹. 海南七仙岭温泉国家森林公园游客结构及旅游行为特征研究[J]. 海南师范大学学报(自然科学版), 2014, 0(2): 196-202
作者姓名:梁正,  王姝杰,  余天虹
作者单位:[1]海南工商职业学院教务处,海南海口570203; [2]海南师范大学地理与旅游学院,海南海口571158
摘    要:以海南省保亭县七仙岭温泉国家森林公园为研究区,在研究区内拟设调查样点,通过实地采访与随机问卷调查,对游客的社会人口学特征、空间结构特征及旅游行为特征进行比较分析.主要结论有:景区中省内客源是景区最大的客源市场;省外客源以东北地区和经济发达地区为主;游客的构成以中青年和中高收入者为主;且在旅游过程中多以观光、休闲度假及亲近自然为目的.本研究对七仙岭温泉国家森林公园客源市场的挖掘、旅游产品的开发、旅游业的可持续发展等方面提供基础资料和探索性建议.

关 键 词:海南  森林公园  游客结构  行为特征

Study on the Characteristics of Tourism Behavior and Tourist Structure of Qixianling Hot Springs National Forest Park in Hainan Province
Affiliation:LIANG Zheng, WANG Shujie, YU Tianhong ( 1. Office of Academic Affairs, Hainan Technology and Business College,Haikou 570203, China; 2. College of Geography and Tourism, Hainan Normal University, Haikou 571158, China)
Abstract:Taking Qixianling Hot Springs National Forest Park at Baoting County, Hainan province as study area, in the re- search area of the survey sample, through field interviews and questionnaire survey of tourists, Social demographic character- istics, spatial structure characteristics and tourism behavior characteristic of tourists were comparatively analyzed. The main conclusions are: Scenic area's largest tourist source comes from the inside of the province, and the tourists source outside the province mainly come from the northeast of China and developed areas; The main composition of visitors are youth and the high incomes people; In the process of tourism, leisure and nature are the main purposes. The study on tourist in Qixian- ling Hot Springs National Forest Park can give basic information and suggestions for unearthing the market, tourism product development, tourism sustainable development and etc.
Keywords:Hainan  Forest Park  Tourist structure  Behavior characteristics
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