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浅论广告图形的功能与意义
引用本文:吴巍,苏亚飞. 浅论广告图形的功能与意义[J]. 科学之友, 2010, 0(2)
作者姓名:吴巍  苏亚飞
作者单位:湖北工业大学土木工程与建筑学院;
摘    要:广告作为现代社会发展的重要因素之一,传播着商品的信息,图形在其中发挥着尤为重要的作用。了解广告图形的功能优势和广告图形的意义,对于设计师进行广告设计有着一定的指导作用。本文分析了广告图形所具备的功能,提出了图形在进行广告信息传达的过程中所具有的现实意义。

关 键 词:广告  广告图形  信息传播  

Talk About the Function and Meaning of the Advertising Figure Simply
Wu Wei,Su Yafei. Talk About the Function and Meaning of the Advertising Figure Simply[J]. Friend of Science Amateurs, 2010, 0(2)
Authors:Wu Wei  Su Yafei
Affiliation:Wu Wei,Su Yafei
Abstract:The advertisement is propagating the information of the goods as one of the important factors of the modern social development,the figure is playing a particularly important role among them.Understand the function advantage of the advertising figure and meaning of the advertising figure,have certain guidance functions to carry on the advertisement design to the designer.This text has analyse the function that the advertising figure possesses,has put forward the realistic meanings had during the process of c...
Keywords:advertisement  advertising figure  information dissemination  
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