| 供应链长鞭效应的模型与分析 |
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| 引用本文： | 孙元欣. 供应链长鞭效应的模型与分析[J]. 上海大学学报(自然科学版), 2001, 7(3): 278-282 |
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| 作者姓名： | 孙元欣 |
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| 作者单位： | 上海大学国际工商与管理学院, |
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| 摘 要： | 若将零售，批发，物流，制造，原材料供应等企业所开展的各种经济活动，视为一个完整的向消费者提供产品或服务的供应链，其上存在着需求波动沿着供应链向上游企业不断放大的“长鞭效应”造成各种各样的运营浪费和失效，该文讨论长效的概念和成因，并给出一种量化模型，用以分析比较采用分散信息和信中信息的长鞭效应，同时给出减轻长鞭效应的措施和方法。
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| 关 键 词： | 供应链 “长鞭”效应 量化分析 分散信息 集中信息 运营浪费 运营失效 |
| 文章编号： | 1007-2861(2001)03-0278-05 |
| 修稿时间： | 2001-02-08 |
Analysis of a Model of Bullwhip Effect on Supply Chain |
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| SUN Yuan xin. Analysis of a Model of Bullwhip Effect on Supply Chain[J]. Journal of Shanghai University(Natural Science), 2001, 7(3): 278-282 |
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| Authors: | SUN Yuan xin |
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| Abstract: | If we take all the activities of retailers, wholesalers, manufacturers, distributors and raw material suppliers as a supply chain offering products or services to customers, there is a special systematic characteristics. Demand fluctuation is getting bigger if going up along supply chain, named bullwhip effect. This results in a lot of operation wastes. The paper discusses the concept, causes and a quantifying model, and compares the results based on centralized and decentralized information system respectively. The paper proposes some strategies to be used for lessening or eliminating bullwhip effect. |
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| Keywords: | supply chain bullwhip effect qualify analysis strategies |
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