明清时期鲁商与晋商异同比较及原因分析

生产力水平的提高、地狭人稠的地理环境、政府政策的刺激是明清时期鲁商与晋商兴起的共同原因,依托地缘结帮经商、开展多种经营、官商结合是其共同的经营方式,利润积累投向土地是其共同的资金运用方向。但由于受地域和经营观念的影响,鲁商经营地区较小且未深入到农村,主要经营绸缎布匹、粮食批发零售、餐饮等行业。晋商足迹遍布全国,甚至还把触角伸到亚欧市场,主要经营盐、茶、票号三大行业。鲁商的精神信仰是孔子,而晋商的精神信仰是关羽。

On the Similarities and Differences Comparison between Lu Merchants and Jin Merchants and the Reason Analysis during the Ming and Qing Dynasties

The improvement of productivity,the continuously thickened geographical environment,and the government policy stimulus are the common reasons of the emergence of Lu merchants and Jin merchants during the Ming and Qing dynasties,relying on the geographical hunt,carrying out a variety of business management and business combination are its common mode of operation,land is the common direction of the profit accumulation investment.But due to the effect of geographical and business concept,business area of Lu merchants is lesser,and did not go deep into the countryside,is mainly engaged in silk cloth,food wholesale and retail,catering and other industries.Jin merchants＇ footprints spread all over the country,and even reach to the Asia-Europe market,mainly engaged in salt,tea,and banks three big industry.Lu merchants＇ spirit belief is the Confucius,and spiritual belief of the Jin merchants is Guan Yu.