| 市场需求不确定下药业研发项目投资决策分析 |
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| 引用本文： | 鲁鸽,崔欢欢. 市场需求不确定下药业研发项目投资决策分析[J]. 新乡学院学报(自然科学版), 2010, 27(2): 17-19 |
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| 作者姓名： | 鲁鸽 崔欢欢 |
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| 作者单位： | 鲁鸽,LU Ge(河南科技大学,数学与统计学院,河南,洛阳,471003);崔欢欢,CUI Huan-huan(洛阳师范学院,数学系,河南,洛阳,471002) |
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| 摘 要： | 借助实物期权理论,在假设药业投资项目市场需求不确定的条件下,对药业投资项目进行价值评估和投资决策分析。首先给出了项目的价值、投资期权的价值和投资临界值,然后做出了对上述结果的典型数值分析。
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| 关 键 词： | 实物期权 药物开发 动态规划 |
An Analysis of Investment Decision-making of Medicine R&D Project under Uncertain Market Demand |
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| LU Ge,CUI Huan-huan. An Analysis of Investment Decision-making of Medicine R&D Project under Uncertain Market Demand[J]. , 2010, 27(2): 17-19 |
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| Authors: | LU Ge CUI Huan-huan |
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| Affiliation: | 1. School of Mathematics and Statistics, Henan University of Science and Technology, Luoyang 471003, China; 2. Department of Mathematics, Luoyang Normal University, Luoyang 471002, China) |
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| Abstract: | This paper evaluates the value and analyzes the investment decision-making of the medicine project with the ideas of real option under the hypothesis of uncertain market demand. Firstly, this paper investigates the value of the project and the investment option and the critical value of the investment, and then it analyzes the numerical value of the above mentioned results. |
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| Keywords: | real option R＆D of medicine dynamic programming |
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