旅游地形象视觉表征的二元建构及比较

以河南少林寺为案例地,以旅游地官方与游客在互联网上发布的旅游图片为研究样本,利用NVivo10质性编码的方法获取不同主体表征的旅游地形象特征词,并采用卡方检验和共现网络法,分析比较目的地官方与游客表征的旅游地形象。研究发现:目的地官方和游客在对少林寺旅游形象的视觉表征中存在较大差异,官方照片侧重表现少林寺优美的生态环境与僧众生活的"后台空间";游客则侧重对少室山的自然风光进行视觉表征,对后台场景几乎没有感知。采用视觉叙事话语分析方法探索了旅游地形象的意义生产及其背后隐藏的权力关系。     

丽江市开展体育旅游的现实分析

体育旅游是近几年兴起的现代旅游方式,并已成为旅游业的一个新亮点.随着丽江知名度的提高以及独特的民族文化旅游资源,丽江已普遍为广大游客认同和首肯,已成为国内外游客向往的旅游圣地。开展体育旅游对丽江的旅游业、体育产业及整个国民经济的发展具有十分重要的意义。     

文化创意与“少林”品牌的建构

"少林"品牌是河南文化产业的国际化名片,电影《少林寺》热播为这一品牌的生成打下坚实基础,少林文化则是"少林"品牌深入人心的精神之核,影视艺术与武侠小说则"少林"品牌做足了免费的广告宣传。少林寺成立武僧团并巡回表演是其文化创意思维的充分体现,利用媒体和各种艺术形式自我宣传推广,通过与海内外知名人士的交流或互访体现了少林寺独特的营销策略与产业创意。打造具有少林文化个性的影视产品,建设彰显佛教文化色彩的旅游项目,以及具有稀缺性的少林医药产品的开发,不仅会弘扬少林文化,而且将有利于推动少林文化产业的持续发展。     

试析民族传统体育文化旅游资源的开发和利用

民族传统体育文化旅游资源，是人文旅游资源的主要内容，它与传播民族传统文化、开展各民族传统体育活动、增强各民族人民的团结进步、促进民族经济发展等有着直接而密不可分的关系。民族传统体育文化以其丰富多样的表现形式和绚丽多姿的文化内涵形成高品位、高质量的旅游产品，满足国内外广大游客的消费愿望。因此，需加快民族传统体育文化旅游产业化发展，保证民族传统体育文化旅游健康、持续地发展。     

我国体育旅游者特征与行为动机实证研究——以丽江体育旅游者为例

运用文献资料法、问卷调查法、数理统计法等,研究了游客选择攀登丽江玉龙雪山的体育旅游动机.研究结果表明:1)游客的人口统计学特征为女性略微多于男性,绝大多数的体育旅游者具有较高的学历、较强的经济实力和较好的职业背景;2)提取了参与动机因子分析统计后的三个动机性因素(增强体育旅游认知、满足好奇追求,健身休闲、追求健康,挑战自我、展现高质量生活水平)和两个刺激性因素(体育旅游目的地的吸引力和体育旅游资源的满足);3)建议体育旅游目的地以游客参与动机为依据开发体育旅游产品,根据游客特征制定营销策略,以满足不同层次、类型游客的需求,发挥体育旅游资源的价值功能.     

解析体育旅游产业特征及发展策略

体育旅游产业强调以体育资源为基础,引导人们主动参与到体育活动中,感受自然的新型旅游方式。体育旅游产业虽然是旅游产业的一个分支,但是也具有其特殊性。从广义上来说,体育旅游是旅游与体育竞技、锻炼、文化等活动相结合的综合。而从狭义上来说,体育旅游是将体育资源商品化,在旅游过程中为游客提供可需求的商品服务。本文就此展开了讨论,先是分析了体育旅游产业的特征,然后详细阐述了其发展对策。     

开封清明上河园旅游演艺活动探究

为了满足游客多元化的休闲旅游需求，开封清明上河园在景区内推出了丰富多彩的文娱表演和大型实景演出活动，这些活动形式多样、特色突出，深受游客欢迎。但是其旅游演艺活动在发展中也存在一些问题，主要是节目创新性不够，游客参与度低，缺乏大型室内演出剧目等等。为此，开封清明上河园应做好旅游演艺活动规划，创新旅游演艺形式，打造高质量旅游演艺内容，彰显宋文化旅游演艺品牌，提高自身的市场竞争力，促进景区旅游演艺活动持续健康地发展。     

泰山旅游文化产业随想

泰山旅游产业由于泰山的资源、市场以及游客的诉求均有其独特的文化背景,而彰显出其有别于其他景区的特殊性和复杂性。如何将传统的泰山文化与时下的旅游经济联姻,是泰山旅游界面临的一大课题。泰山文化元素主要包括物质化的文化遗产和非物质文化遗产,借助旅游这一载体,充分挖掘泰山文化的丰富内涵,推进泰山旅游和泰山文化的密切融合,共同繁荣,有着重要的社会效益和经济效益。     

基于因子分析的重庆磁器口古镇文化创意旅游发展对策研究

文化创意旅游是旅游发展的新阶段,传统的文化旅游已不能满足游客的需求,越来越多的景区以文化为基础,创意为核心,发展文化创意旅游,以满足游客对创新求异的追求。文化创意旅游成为国内外旅游流行趋势。研究根据重庆磁器口古镇的文化创意旅游产品开发状况,进行实地问卷调查,基于人口统计特征和旅游行为特征,不同层次的游客旅游动机不同,主要受年龄以及景区游览次数的影响。根据游客对磁器口古镇文化创意旅游产品的打分结果,用因子分析方法将磁器口古镇的文化创意旅游产品分类归纳为流行文化、景观建筑和民俗文化三大类(十四小类),结果显示游客对建筑景观类评价最高,其次分别是流行文化类和民俗文化类。分析结果对磁器口古镇文化创意旅游发展能起到一定的启示作用。     

基于期望差异理论的游客满意度影响因素研究——宗教文化属性的调节作用

为探讨旅游景区游客满意度的影响因素和宗教文化属性的调节作用,本文以崆峒山旅游景区为例,收集389份网络问卷调查数据,基于期望差异理论运用结构方程模型(SEM)验证了游客期望、感知价值和感知质量对游客满意度的影响路径和作用机制.结果表明,游客期望负向影响感知价值、感知质量和游客满意度;感知价值和感知质量正向影响游客满意度;宗教文化属性对游客满意度与游客忠诚度有显著调节作用.建议在崆峒山景区高质量发展建设中重视普通游客(弱宗教文化属性游客)的期望管理,满足特殊游客(强宗教文化属性游客)的信仰需求,打造具有宗教文化色彩的旅游项目来提升游客满意度.本研究对崆峒山旅游景区的文化内涵与服务质量的提升具有一定的借鉴价值.     

Markedness and its Interpretation in Language Use

Language markedness is a common phenomenon in languages, and is reflected from hearing, vision and sense, i.e. the variation in the three aspects such as phonology, morphology and semantics. This paper focuses on the interpretation of markedness in language use following the three perspectives, i.e. pragmatic interpretation, psychological interpretation and cognitive interpretation, with an aim to define the function of markedness.     

Features of Women's language

Language is a means of verbal communication. People use language to communicate with each other. In the society, no two speakers are exactly alike in the way of speaking. Some differences are due to age, gender, statue and personality. Above all, gender is one of the obvious reasons. The writer of this paper tries to describe the features of women＇s language from these perspectives： pronunciation, intonation, diction, subjects, grammar and discourse. From the discussion of the features of women＇s language, more attention should be paid to language use in social context. What＇s more, the linguistic phenomena in a speaking community can be understood more thoroughly.     

An Analysis of Catherine＇s Character——Wuthering Heights

Wuthering Heights, Emily Bronte＇s only novel, was published in December of 1847 under the pseudonym Ellis Bell. The book did not gain immediate success, but it is now thought one of the finest novels in the English language. Catherine is the key character of this masterpiece, because everybody and everything center on her though she had a short life. We can understand this masterpiece better if we know Catherine well.     

Lower Paleozoic oil relationships within Williston Basin, Canada

The Williston Basin is a significant petroleum province, containing oil production zones that include the Middle Cambrian to Lower Ordovician, Upper Ordovician, Middle Devonian, Upper Devonian and Mississippian and within the Jurassic and Cretaceous. The oils of the Williston Basin exhibit a wide range of geochemical characteristics defined as "oil families", although the geochemical signature of the Cambrian Deadwood Formation and Lower Ordovician Winnipeg reservoired oils does not match any "oil family". Despite their close stratigraphic proximity, it is evident that the oils of the Lower Palaeozoic within the Williston Basin are distinct. This suggests the presence of a new "oil family" within the Williston Basin. Diagnostic geochemical signatures occur in the gasoline range chromatograms, within saturate fraction gas chromatograms and biomarker fingerprints. However, some of the established criteria and cross-plots that are currently used to segregate oils into distinct genetic families within the basin do not always meet with success, particularly when applied to the Lower Palaeozoic oils of the Deadwood and Winnipeg Formation.     

低渗透非均质砂岩油藏启动压力梯度研究

理论推导与室内实验相结合,建立了低渗透非均质砂岩油藏启动压力梯度确定方法。首先借助油藏流场与电场相似的原理,推导了非均质砂岩油藏启动压力梯度计算公式。其次基于稳定流实验方法,建立了非均质砂岩油藏启动压力梯度测试方法。结果表明:低渗透非均质砂岩油藏的启动压力梯度确定遵循两个等效原则。平面非均质油藏的启动压力梯度等于各级渗透率段的启动压力梯度关于长度的加权平均;纵向非均质油藏的启动压力梯度等于各渗透率层的启动压力梯度关于渗透率与渗流面积乘积的加权平均。研究成果可用于有效指导低渗透非均质砂岩油藏的合理井距确定,促进该类油藏的高效开发。     

On Tragic Consciousness In The Works By Ernest Hemingway

As an American modern novelist who were famous in the literary world, Hemingway was not a person who always followed the trend but a sharp observer. At the same time, he was a tragedy maestro, he paid great attention on existence, fate and end-result. The dramatis personae's tragedy of his works was an extreme limit by all means tragedy on the meaning of fearless challenge that failed. The beauty of tragedy was not produced on the destruction of life, but now this kind of value was in the impact activity. They performed for the reader about the tragedy on challenging for the limit and the death.     

Achieving Unusual States of Matter Under High Pressure

正The periodicity of the elements and the non-reactivity of the inner-shell electrons are two related principles of chemistry,rooted in the atomic shell structure.Within compounds,Group I elements,for example,invariably assume the+1 oxidation state,and their chemical properties differ completely from those of the p-block elements.These general rules govern our understanding of chemical structures and reactions.Using first principles calcula-     

Exchange-Correlation and Electronic Excitation Energies from Pairing Matrix Fluctuations

We have developed an adiabatic connection to formulate the ground-state exchange-correlation energy in terms of pairing matrix linear fluctuations.This formulation of the exchange-correlation energy opens a new channel for density functional approximations based on the many-body perturbation theory.We illustrate the potential of such approaches with an approximation based on the particle-particle Random Phase Approximation(pp-RPA).This re-     

Density Functional Theory for the Response of Periodic Systems to Electric Fields Based on the Vector Potential Approach

正The electronic and nuclear(structural/vibrational)response of 1D-3D nanoscale systems to electric fields gives rise to a host of optical,mechanical,spectral,etc.properties that are of high theoretical and applied interest.Due to the computational difficulty of treating such large systems it is convenient to model them as infinite and periodic(at least,in first approximation).The fundamental theoretical/computational problem in doing so is that     

Call for Papers

<正>"The Journal of Shanghai Normal University:Mathematics"is published by Shanghai Normal University as regular issues of The Journal of Shanghai Normal University each year from 2014 in English.The editors-in-chief of the issues are professors Yuhao Cong and Maoan Han.The Journal of Shanghai Normal University was started in 1958 with