基于顾客需求的轿车感觉特性设计支持技术

针对产品设计亟待解决的感觉特性设计问题,提出了以顾客感觉偏好为导向的产品感觉特性设计支持技术框架.以轿车产品为例,建立了产品感觉特性评价量表,运用多元回归分析方法,构建了顾客感觉偏好与轿车感觉特性关系模型,从图库中另选8张图片进行评价,验证了模型的可行性;在此基础上,对轿车外观设计变量作型态分解,应用数量化I类指导思想建立了轿车感觉特性与设计变量关系模型.

Customer-Oriented Study on Design Support Technology Based on Perception of Car Style

To solve the urgent problem that the product design shall be done according to customer's perception of its features,the framework of design support technology is proposed guiding the designers to seek and recognize customer's preference.Exemplified with the cars as products,an appraisal scheme was framed for customer's perception of the features of car style.Then,by multivariate regression analysis,a model is developed for the relationship between customer's perception of preference and the perceivability ...