群智创新社区领先用户识别方法与应用研究

领先用户的需求能够反映出市场和技术的发展趋势,准确地识别领先用户并对其领先性进行排名,对企业开展开放式创新和提升创新绩效意义重大.本研究根据创新社区中用户的特征,从活跃性、创新性、共享性和影响力4个维度构建领先用户识别指标体系,在此基础上提出了基于凝聚层次聚类算法的领先用户识别方法,然后通过灰色关联分析方法计算用户领先性以实现用户排名.对以华为产品定义社区的实例进行实例分析的结果表明:本文提出的领先用户识别方法可以准确地识别出创新社区中的领先用户,并反映出领先用户之间的差异.此研究结果可为企业识别和筛选领先用户提供参考.

Research on Leading User Identification Method and Application in Group intelligence innovation community

The demand of leading users can reflect the development trend of market and technology, accurately identify leading users, and rank their leading, which is of great significance for enterprises to carry out open innovation and improve innovation performance.Based on the characteristics of users in the innovation community, this paper constructs a leading user identification index system from four dimensions of activity, innovation, sharing and influence. On this basis, a leading user identification method based on the clustering algorithm of aggregation hierarchy is proposed. Furthermore, the grey correlation analysis method is used to calculate the user leadership to achieve user ranking.Take Huawei"s product definition community as an example for example analysis. The results show that the leading user identification method proposed in this paper can accurately identify leading users in the innovation community and reflect the differences between leading users. The research results can provide references for enterprises to identify and screen leading users.