| 浅析电视读报节目的几个特征 |
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| 引用本文： | 孙国钰.浅析电视读报节目的几个特征[J].开封大学学报,2007,21(3):32-34. |
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| 作者姓名： | 孙国钰 |
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| 作者单位： | 南阳师范学院,文学与新闻传播学院,河南,南阳,473061 |
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| 摘 要： | 打破行业壁垒,实现跨媒介整合传播,成为媒体发展的一大趋势.电视读报节目的出现,不仅体现了电视新闻节目形式的创新,而且实现了跨媒介资源的资源共享和优势互补.电视读报节目通过对众多报纸新信息资源的二次整合把关,将报纸介质中最有吸引力的信息以视听形式传递给受众,满足了受众的需求,实现了报纸与电视媒体的共赢.
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| 关 键 词： | 电视读报 信息把关 媒体联动 视觉包装 |
| 文章编号： | 1008-343X(2007)03-0032-03 |
| 修稿时间： | 2007年3月19日 |
Simple Analysis of Newspaper Reading Programs on TV |
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| SUN Guo-yu.Simple Analysis of Newspaper Reading Programs on TV[J].Journal of Kaifeng University,2007,21(3):32-34. |
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| Authors: | SUN Guo-yu |
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| Abstract: | Breaking the business barrier and broadcasting in trans-media has become a big tendency for the development of media.The program of reading newspapers on TV not only indicates the innovation of television news programs but also achieve the goal of sharing the resources and complementing mutually.The programs of reading newspapers on TV,by collecting and integrating various new information are meeting the needs of viewers in the audio-visual form and are achieving a win-win result of newspapers and television. |
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| Keywords: | reading newspapers on TV information check media interation visual packaging |
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