女性意识的缺席——论电视媒介中的女性形象

电视媒介通过对女性形象的建构,表达了男权中心文化对女性角色的种种期待,以及男性话语对女性的想象和叙述。性别陈规下的女性类型主要有贤妻良母、职业女性和作为娱乐消费形象出现的女性,表现出性别不平等的角色定型现象。这种媒介所建构的女性单一形象对女性意识的提升有极大的负面影响。因此,提高社会和公众的性别意识和性别敏感度,加强对社会性别问题的反省,是消除电视媒介中的性别歧视、改变传统角色定型,推进两性和谐发展的重要前提。

The Absence of Female Consciousness: On the Construction of Women Images in Television Media

Through the construction of women images,television media expresses various expectations for women's roles in the male-centered culture and the imagination and narration for women in men's discourse.The main types of female in gender stereotypes are:a good wife and loving mother,career women and the women as entertainment consumption,which show the role stereotypes as a result of gender inequality.The mechanical women image of this kind constructed enormous negative influences on the promotion of female consciousness.Therefore,enhancing social and public's sex consciousness and the sex sensitivity and strengthening introspection to the social sex questions are the two important premises to eliminate the sex discrimination in television medium,change traditional role stereotypes,and advance both sexes' harmonious development.