| 文化视角下的会展经济报道——谈谈媒体对“厦门98投洽会”的报道 |
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| 引用本文： | 刘玲.文化视角下的会展经济报道——谈谈媒体对“厦门98投洽会”的报道[J].厦门理工学院学报,2010,18(1):87-90. |
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| 作者姓名： | 刘玲 |
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| 作者单位： | 厦门理工学院文化传播系,福建,厦门,361024 |
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| 摘 要： | 以"厦门98投洽会"为个案,从文化的视角对会展经济的报道进行分析,认为媒体应在"文化"与"经济"的交叉点发现新闻;应挖掘海西丰厚的文化资源底蕴,进行集群式开发和立体式传播;重视"经济现象的文化视角"和"文化现象的经济视角"的报道经验。
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| 关 键 词： | “厦门98投洽会” 文化 会展报道 |
Covering Exhibitions from a Cultural Perspective——A Case Study of Covering China International Fair for Investment and Trade |
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| LIU Ling.Covering Exhibitions from a Cultural Perspective——A Case Study of Covering China International Fair for Investment and Trade[J].Journal of Xiamen University of Technology,2010,18(1):87-90. |
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| Authors: | LIU Ling |
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| Institution: | Faculty of Culture Communication/a>;Xiamen University of Technology/a>;Xiamen 361024/a>;China |
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| Abstract: | This paper makes a case study of covering China International Fair for Investment and Trade from a cultural perspective,maintaining that the media should be good at discovering news where economy and culture meets,that the rich cultural heritage on the west bank of Taiwan Straits is worthy of exploration and exploitation by cluster development and divergent communication,and that the cultural coverage of economy and the economic coverage of culture are both good experience to learn from. |
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| Keywords: | China International Fair for Investment and Trade culture covering exhibitions |
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