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茶叶交易市场供求叫价模型研究
引用本文:陈东灵.茶叶交易市场供求叫价模型研究[J].东莞理工学院学报,2010,17(1):92-98.
作者姓名:陈东灵
作者单位:华侨大学工商管理学院,福建,泉州,362021
摘    要:茶叶是我国传统的出口创汇产品之一,市场潜力巨大,重视茶叶贸易对于发展我国茶产业经济、增加农民收入有着积极意义。但是,由于茶叶市场信息的不对称性等多种原因,茶叶价格秩序显得比较混乱。为此,应用博弈论的分析方法,对茶叶交易市场中的供求叫价模型进行了探讨,有利于去除茶叶定价的模糊性,实现茶叶销售商和消费者的双赢,最终促进茶叶交易市场的长期健康发展。

关 键 词:茶叶交易市场  销售商  消费者  叫价模型

Research on Asking Price Model between Supply and Demand in the Tea Trade Market
CHEN Dong-ling.Research on Asking Price Model between Supply and Demand in the Tea Trade Market[J].Journal of Dongguan Institute of Technology,2010,17(1):92-98.
Authors:CHEN Dong-ling
Institution:College of Business Administration;Huaqiao University;Quanzhou 362021;China
Abstract:Tea which has great marketing potential is one of China's traditional export products,and paying attention to tea trade has positive meaning to develop the economy of China's tea industry and increase the farmers' income.However,because the information asymmetry and other various reasons are existed in the tea market,the price order of tea appears to be a little confusing.So,used the game theory method to discuss the asking price model between supply and demand in the tea market,and will help to remove the ...
Keywords:tea trade market  vendors  consumers  asking price model  
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