| 考虑机会成本的在线订单配送时隙动态分配策略 |
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| 引用本文： | 李景瑜,陈淮莉.考虑机会成本的在线订单配送时隙动态分配策略[J].中国科技论文在线,2014(11):1220-1226. |
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| 作者姓名： | 李景瑜 陈淮莉 |
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| 作者单位： | 上海海事大学物流研究中心; |
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| 基金项目： | 上海市自然科学基金资助项目(12ZR1412800);上海市教委科研创新项目(12YZ119) |
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| 摘 要： | 在电子履约条件下，合理分配配送时间和节约配送成本是实现利润最大化的关键。由于B2 C环境的特殊性，使网络零售商可以根据顾客需求对配送时隙进行实时管理。基于收益管理理论，综合考虑机会成本、订货提前期、预分配时隙和顾客偏好时隙等因素，用Logit模型模拟真实环境下顾客的选择行为。此外，建立时隙分配模型，并分析此种模型下的总收益和总成本变化情况。最后，将时隙分配模型与传统的先到先服务的时隙分配模型进行对比，计算两种模型下的总收益和总成本，并分析相关参数对两者的影响。
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| 关 键 词： | 收益管理 偏好时隙 预分配时隙 机会成本 |
Allocation of dynamic timeslot for online order delivery with considering the opportunity cost |
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| Li Jingyu,Chen Huaili.Allocation of dynamic timeslot for online order delivery with considering the opportunity cost[J].Sciencepaper Online,2014(11):1220-1226. |
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| Authors: | Li Jingyu Chen Huaili |
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| Institution: | (Logistics Research Center, Shanghai Maritime University, Shanghai 201306, China) |
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| Abstract: | Under the E-fulfillment constraint condition,rational distribution of delivery time and delivery cost saving are the key issues to maximize the profit.Due to the special environment of B2C,allocated slot can be managed in real time by online retailers according to customer needs.Opportunity cost,order lead time,pre-allocated slot and customer preferred time slot are considered based on the revenue management theory.The customers’selection behavior in the real world is simulated by the Logit model, the allocation of tie slot model is established,and the changes of the total revenue and cost are analyzed.At last,the different be-tween allocation of time slot model and traditional first-come-first-serve model is analyzed.The total revenue and cost in the two models mentioned above are calculated,and the impact of the related parameters to the two models is also analyzed. |
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| Keywords: | revenue management preferred slot pre-allocated slot opportunity cost |
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