| 探讨住宅小区规划与营销策划——剖析重庆洋河花园小区成功之道 |
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| 引用本文： | 张先玲.探讨住宅小区规划与营销策划——剖析重庆洋河花园小区成功之道[J].成都大学学报(自然科学版),2000,19(2):58-62. |
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| 作者姓名： | 张先玲 |
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| 作者单位： | 成都大学机械系,成都 |
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| 摘 要： | 本文依据现代住宅小区发展理论 ,以重庆洋河花园小区的成功建筑为例 ,较详细地从小区规划设计、投资建设到营销策划各个方面进行了探讨
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| 关 键 词： | 住宅小区 规划设计 营销策划 成本控制 |
Inquire into the plan of residential district and sell market plot——To analyse the way of success in Chongqing Yanghe Flower Garden district |
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| Zhang Xianling.Inquire into the plan of residential district and sell market plot——To analyse the way of success in Chongqing Yanghe Flower Garden district[J].Journal of Chengdu University (Natural Science),2000,19(2):58-62. |
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| Authors: | Zhang Xianling] |
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| Abstract: | According to the theory of developing residential modern district, author uses the example of success construction in Chongqing Yanghe Flower Garden District and much clearly explores to the plan design, investment construction, sell market plot and so on, for residential district. |
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| Keywords: | residential district plan design sell market plot cost control |
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