| Web挖掘在网上购物中的应用研究 |
| |
| 引用本文： | 叶彩虹.Web挖掘在网上购物中的应用研究[J].安庆师范学院学报(自然科学版),2004,10(4):109-111. |
| |
| 作者姓名： | 叶彩虹 |
| |
| 作者单位： | 湛江师范学院,数学与计算科学学院,江西,湛江,524048 |
| |
| 摘 要： | Internet的迅速发展,使得WorldWideWeb已成为一个巨大的信息资源库,为Web挖掘研究提供了丰富的信息资源,同时也提出了新的挑战。该文首先概述了数据挖掘和Web挖掘的概念、挖掘流程及算法,然后介绍了电子商务及网上购物的概念及现状,并结合具体实例讨论分析了Web挖掘在网上购物中的应用。
|
| 关 键 词： | 知识发现 数据挖掘 Web挖掘 电子商务 网上购物 电子商店 |
| 文章编号： | 1007-4260(2004)04-0109-03 |
The Application of Web Mining in the Web Shopping |
| |
| YE Cai-hong.The Application of Web Mining in the Web Shopping[J].Journal of Anqing Teachers College(Natural Science Edition),2004,10(4):109-111. |
| |
| Authors: | YE Cai-hong |
| |
| Abstract: | With the rapid development of internet,the world wide web (www) has already become a huge global information center for the study of data mining .As a starting point,the paper introduces the definition ,principle, the algorithms and process of data mining and Web mining in a summing up way. Also itdiscusses the concept and development of E business and E shopping.Finally,the applications of Web Mining are introduced in the E shopping. |
| |
| Keywords: | knowledge discovery in database data mining web mining E Shopping E Business E Shop |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
