服务商标设计理念在商标保护上的功能延伸

通过对佛山服务商标发展的现状与前景的研究发现,服务商标的保护和设计理念可以有效地制止仿制,其功能延伸可以促进企业的文化培育,保护自有品牌,给企业带来良好的社会与经济效益.通过对佛山服务商标设计理念各项模式的论述,寻找出在知识产权中更好地保护服务商标和延伸服务商标功能的解决方式.

Function extension of service mark designing concept on the trademark protection

Through the research on the status quo and prospect of Foshan service trademark development, protection of trademark and design concept can effectively prevent the imitation, the extension of function can promote enterprise culture, protect its brand, bring good social and economic benefits to the enterprises. By discussing different modes of service trademark designing concept, the paper intends to find out a better way to protect service mark in intellectual propert and to extend its function.