| 《旅游法》实施背景下黄金周旅游者消费行为调查分析 |
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| 引用本文： | 马晓路,张哲乐.《旅游法》实施背景下黄金周旅游者消费行为调查分析[J].西昌学院学报(自然科学版),2016(1). |
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| 作者姓名： | 马晓路 张哲乐 |
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| 作者单位： | （四川旅游学院旅游系，四川成都610010） |
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| 基金项目： | 四川省哲学社会科学研究“十二五“规划项目：《旅游法》对黄金旅游市场的影响分析及对策研究(SC13XL26)。 |
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| 摘 要： | 以黄金周旅游者为研究对象,通过问卷调查《旅游法》的实施对其消费行为的影响,以了解《旅游法》的实施效果,并对黄金周旅游市场的规范和发展提供建议。研究发现:黄金周旅游者对《旅游法》的了解程度较低,并且对其实施效果也较缺乏信心;《旅游法》实施后导致"旅游合同中有关小费问题的规定"与黄金周旅游者支付方式存在差异。提出了加强对旅游者进行普法宣传,并规范《旅游法》的释义以及制定其实施细则的建议。
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| 关 键 词： | 黄金周 《旅游法》 旅游者消费行为 |
Investigation and Analysis on Consumer Behaviors of Tourists in GoldenWeek
under the Background of The Tourism Law |
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| MA Xiao-lu and ZHANG Zhe-le.Investigation and Analysis on Consumer Behaviors of Tourists in GoldenWeek
under the Background of The Tourism Law[J].Journal of Xichang College,2016(1). |
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| Authors: | MA Xiao-lu and ZHANG Zhe-le |
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| Institution: | (Department of Tourism, Sichuan Tourism College, Chengdu, 610010, China) |
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| Abstract: | Based on the questionnaire survey on tourists for their consuming behavior changes after the promulgating
of The Tourism Law, this article focus on the response of market to the promulgating of The Tourism Law during
golden week, which can provide scientific suggestion for government. Results show that the tourists in golden week
know little about The Tourism Law, and they have no confidence to it; the difference for tipping between The Tourism
Law and the tourists exist. This article provides suggestions to enhancing the popularization of The Tourism Law and
regulating and putting detail plans for its explanation. |
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| Keywords: | Golden week The Tourism Law consumer behaviors of tourists |
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