| 企业动态竞争战略选择的微分博弈分析 |
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| 引用本文： | 洪江涛,陈俊芳.企业动态竞争战略选择的微分博弈分析[J].上海交通大学学报,2007,41(12):1975-1978,1984. |
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| 作者姓名： | 洪江涛 陈俊芳 |
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| 作者单位： | 上海交通大学,安泰经济与管理学院,上海,200052 |
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| 基金项目： | 国家自然科学基金;上海市科技发展基金软科学基金 |
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| 摘 要： | 基于微分博弈理论,研究了企业如何进行动态竞争战略的制定.首先建立了对称信息条件下的双寡头企业竞争战略选择的微分博弈模型,然后通过对模型的求解和纳什均衡的讨论,分析了两家企业在博弈均衡状态下的战略选择,并把这一研究结果用来指导我国制造企业动态竞争战略制定的实践,最后对模型的进一步完善提出了一些设想.
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| 关 键 词： | 动态竞争 微分博弈 价格 差异化 竞争战略 |
| 文章编号： | 1006-2467（2007）12-1975-04 |
| 收稿时间： | 2006-09-09 |
| 修稿时间： | 2006年9月9日 |
Differential Game Analysis of Enterprise Dynamic Competitive Strategy Selection |
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| HONG Jiang-tao,CHEN Jun-fang.Differential Game Analysis of Enterprise Dynamic Competitive Strategy Selection[J].Journal of Shanghai Jiaotong University,2007,41(12):1975-1978,1984. |
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| Authors: | HONG Jiang-tao CHEN Jun-fang |
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| Abstract: | This paper aims to make a research on the establishment of enterprise dynamic competitive strategy based on the theory of differential game.Firstly,it establishes a differential game model about the enterprise competitive strategy selection in symmetric duopoly.Secondly,it analyses the strategy selection in duopoly game equilibrium based on the solution to the model and the discussion of Nash equilibrium,and puts the research outcome into practice to instruct Chinese manufacturing enterprises to make correct decisions about dynamic competitive strategy.Finally,it puts forward some assumptions to perfect the model gradually. |
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| Keywords: | dynamic competition differential game price differentiation competitive strategy |
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