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电子商务逆物流管理中的退货管理
引用本文:丁静,杜习英.电子商务逆物流管理中的退货管理[J].合肥工业大学学报(自然科学版),2003,26(Z1):751-754.
作者姓名:丁静  杜习英
作者单位:合肥工业大学,管理学院,安徽,合肥,230009
摘    要:网络时代电子商务的兴起给社会带来了巨大的变革,逆物流是电子商务发展的重要一环,是阻碍电子商务发展的因素.退货是逆物流中最常见的部分,是逆物流系统的始点,是创建一条具有盈利性的逆物流系统的关键所在.文章从案例研究出发,分析了电子商务逆物流管理中的退货现状及相应对策,就从事电子商务的企业如何开展退货管理进行探讨.

关 键 词:正物流  逆物流  电子商务  案例研究
文章编号:1003-5060(2003)S1-0751-04
修稿时间:2003年6月10日

Reverse logistics management of E-business concerning the goods return
DING Jing,DU Xi ying.Reverse logistics management of E-business concerning the goods return[J].Journal of Hefei University of Technology(Natural Science),2003,26(Z1):751-754.
Authors:DING Jing  DU Xi ying
Abstract:In the rapid development of the E business,reverse logistics becomes an important link,and the inefficient and improper management of reverse logistics has become the main factor impeding the development of the E business. Goods return is the start of the reverse logistics system and the proper and efficient management of goods return is the key to making the system profitable. A case study is presented, and the current situation of the goods return management in the E business environment is analyzed,and the countermeasures are studied. And how the enterprise taking part in the E business implements the goods return management is also discussed.
Keywords:forward logistics  reverse logistics  E  business  case study
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