| 季节性商品供应商的生产库存及定价策略研究 |
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| 引用本文： | 赵菊.季节性商品供应商的生产库存及定价策略研究[J].合肥工业大学学报(自然科学版),2005,28(11):1413-1418. |
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| 作者姓名： | 赵菊 |
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| 作者单位： | 合肥工业大学,管理学院,安徽,合肥,230009 |
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| 基金项目： | 合肥工业大学大学生创新基金资助项目(XS04017) |
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| 摘 要： | 针对需求率对价格敏感的季节性商品,研究了其供应链上制造商为主动调控零售商的采购量、平稳需求及减少库存等而应采用的最佳定价及生产库存策略;给出了寻优的迭代算法和应用实例,说明了所给策略确实能让供应商和销售商获得更多的利润。
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| 关 键 词： | 价格 短期折扣 需求 超前采购 库存 |
| 文章编号： | 1003-5060(2005)11-1413-06 |
| 修稿时间： | 2004年12月29 |
Study on the optimal production-pricing policy of seasonal items for suppliers |
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| ZHAO Ju.Study on the optimal production-pricing policy of seasonal items for suppliers[J].Journal of Hefei University of Technology(Natural Science),2005,28(11):1413-1418. |
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| Authors: | ZHAO Ju |
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| Abstract: | Considering the production-inventory in the supply chain of seasonal items the demand of which is sensitive to price,the supplier's optimal production-pricing policy is studied,the aim of which is to encourage the retailer's forward-buy and stablize the demand and inventory levels.A recursive algorithm and a numerical example are presented,and it is illustrated that the supplier and the retailer can get more profit with the strategies. |
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| Keywords: | price discount demand forward-buy stock |
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