试论网络新闻的可写文本化

后现代文本理论强调文本的互文性存在和读者的自主参与。罗兰·巴特在此基础上提出了可读文本和可写文本的概念。可读文本被作者牢牢控制,意义固定,读者只能被动接受。而可写文本是动态开放的网络,读者获得了作者的地位,文本的意义无限多元。网络可视为一巨大的可写文本,网络新闻正逐渐可写文本化。主要体现在三个方面:网络新闻动态生成性与碎片化;开放性与互文性;受众参与文本生产过程带来意义的多元不确定。这是受众权力的回归,它向新闻把关人的意识形态控制发出了挑战。

On the Textuallization of Internet News as Writable Text

Post-modern text theory focuses on the intertextuality of texts and audience's active participation. Roland Barthe further put forward such concepts as \"readable text" and \"writable text". The former is under the control of the writer, and the audience can only passively receive what is fixedly given. But the latter is like a dynamically open network, where the audience can assume the writer's role and make the meaning indefinite. The net can be seen as a huge writable text, and internet news is gradually becoming textually writable. This can be reflected in three aspects: dynamic generativity and fragmentation of net news, openness and intertextuality, and uncertainties brought about by audience's participation in the production of text. Therefore, it is a return of power to the audience, which will undoubtedly challenge the new authority's role in handling ideological control.