| 电子商务网站的层次分析法评价模型构建 |
| |
| 引用本文： | 汪勇,魏巍.电子商务网站的层次分析法评价模型构建[J].湖北大学学报(自然科学版),2010,32(1):50-53,61. |
| |
| 作者姓名： | 汪勇 魏巍 |
| |
| 作者单位： | 武汉科技大学,管理学院,湖北,武汉,430081 |
| |
| 基金项目： | 教育部人文社会科学研究规划基金项目 |
| |
| 摘 要： | 首先在介绍层次分析法原理的基础上,构建一个电子商务网站评价的多指标递阶层次结构图,再建立数学模型.同时计算出各项指标的权重分值,运用层次分析法对指标进行量化,建立起电子商务网站评价的量化指标体系,并验证其可行性.最后建立一个线性函数的评价模型,对电子商务网站进行评价打分.
|
| 关 键 词： | 层次分析法 电子商务网站 评价体系 |
Construction of AHP evaluation model for E-commerce website |
| |
| WANG Yong,WEI Wei.Construction of AHP evaluation model for E-commerce website[J].Journal of Hubei University(Natural Science Edition),2010,32(1):50-53,61. |
| |
| Authors: | WANG Yong WEI Wei |
| |
| Institution: | (School of Management,Wuhan University of Science and Technology,Wuhan 430081,China) |
| |
| Abstract: | Based on the introduction of principle of AHP,it built up a multi-index hierarchy chart for the evaluation of E-commerce website.Through building model and calculating weightings of index,it quantified the index by an application of AHP and set up a quantitative indicator system,then verified its feasibility.Finally,establishing a linear function evaluation model to evaluate and score the E-commerce website. |
| |
| Keywords: | AHP E-commerce website evaluation system |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
|
