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商业生态系统企业演化博弈分析——基于生态位理论
引用本文:钱燕云,刘思思.商业生态系统企业演化博弈分析——基于生态位理论[J].上海理工大学学报,2013,35(6):614-618.
作者姓名:钱燕云  刘思思
作者单位:上海理工大学 管理学院,
基金项目:上海市教委重点学科建设项目资助(项目编号J50504;)。
摘    要:根据商业生态系统与生态位理论,对商业生态系统中的企业间演化博弈进行分类;运用复制动态模型,构建了重叠生态住企业的竞舍博弈模型和不同生态位企业的合作博弈模型;并分别分析了两类企业间的演化博弈均衡过程,对重叠生态位企业博弈和不同生态位企业博弈提出了应对策略和建议,为企业制定竞合战略提供参考.

关 键 词:商业生态系统  演化博弈  生态位企业
收稿时间:4/1/2013 12:00:00 AM

Analysis on Evolutionary Game Between Enterprises in the Business Ecosystem Based on Ecological Niche Theory
QIAN Yan-yun and LIU Si-si.Analysis on Evolutionary Game Between Enterprises in the Business Ecosystem Based on Ecological Niche Theory[J].Journal of University of Shanghai For Science and Technology,2013,35(6):614-618.
Authors:QIAN Yan-yun and LIU Si-si
Institution:University of Shanghai for Science and Technology,
Abstract:This paper tries to classify evolutionary game between enterprises in the business ecosystem; uses the replicator dynamics model to set the model of evolutionary game about competition and cooperation relationships between niche overlap enterprises, and the model of evolutionary game about cooperation between enterprises in different niches; analyzes the evolutionary equilibrium process of these two kinds separately, gives strategies and recommendations to provide reference for enterprises to formulate co-opetition strategies.
Keywords:Business Ecosystem  Evolutionary Game  Ecological Niche  Enterprise
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