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中小企业发展缓慢的主要原因及解决途径
引用本文:蹇光灿.中小企业发展缓慢的主要原因及解决途径[J].曲靖师范学院学报,2005,24(1):65-69.
作者姓名:蹇光灿
作者单位:曲靖师范学院,国有资产管理处,云南,曲靖,655011
摘    要:我国中小企业发展缓慢的主要原因是:生存环境较差;融资渠道单一;市场营销滞后;竞争机制不规范;中介服务机构权威不足;政策规范不配套;管理水平偏低。规范市场秩序、解决融资瓶颈问题、加强企业联合、完善信息服务体系、实施品牌营销战略等措施,是当前推动中小企业不断发展,促进区域经济提速升级的主要途径。

关 键 词:中小企业  生存环境  营销战略  管理水平  融资瓶颈
文章编号:1009-8879(2005)01-0065-05
修稿时间:2004年10月16

On the Reason and Solution for the Slow Development in the Small and Medium Enterprise
Jian Guangcan.On the Reason and Solution for the Slow Development in the Small and Medium Enterprise[J].Journal of Qujing Normal College,2005,24(1):65-69.
Authors:Jian Guangcan
Abstract:The reasons for the slow development in the small and medium enterprises are:unfavourable living condition,too simple financing channel,backward selling strategy, unhealthy competiting policy,less authorative service agency,un favourable policy and low managing standard.The solutions to the problems are:standardizing the market rule,enlarging the finacing channel,enhancing the cooperation between enterprises,bettering the service system of information and carrying out the strategy of famous brand,which are the main approaches to promoting the continuous development of the small and medium enterprises and the regional economy.
Keywords:small and medium enterprise  living condition  selling strategy  managing standard  narrow financing way
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