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上市公司多元化战略与经济绩效关系实证分析
引用本文:张卫国,袁芳,等.上市公司多元化战略与经济绩效关系实证分析[J].重庆大学学报(自然科学版),2002,25(11):135-139.
作者姓名:张卫国  袁芳
作者单位:重庆大学工商管理学院 重庆400044 (张卫国,袁芳),重庆大学工商管理学院 重庆400044(陈宇)
摘    要:在市场竞争中企业成长模式的选择是企业生存和发展的关键。20世纪60年代以来,多元化经营成为全球化企业追求的成长战略之一。企业多元化战略与经济绩效的关系也一直是战略管理研究的重要课题之一,笔者以中国上市公司多元化经营状况为样本,对测度多元化战略及企业经济绩效的指标体系进行设计,并通过建立回归模型、方差分析等方法对上市公司多元化战略与经济绩效之间的相关关系进行实证研究。力图探讨适合中国企业发展的多元化战略类型,提高经济绩效。

关 键 词:实证分析  上市公司  多元化战略  经济绩效  实证研究  企业成长
文章编号:1000-582X(2002)11-0135-05
修稿时间:2002年9月1日

An Empirical Study on the Relationship between Diversification and Economic Performance of Listed Corporations of China
ZHANG Wei guo,YUAN Fang,CHEN Yu.An Empirical Study on the Relationship between Diversification and Economic Performance of Listed Corporations of China[J].Journal of Chongqing University(Natural Science Edition),2002,25(11):135-139.
Authors:ZHANG Wei guo  YUAN Fang  CHEN Yu
Abstract:It is crucial for corporations to select a proper development mode in competitive market. Diversification has been one of the most popular development modes that corporations all over the world pursued since 1960's. The relationship between diversification and economic performance is also an important subject for the research in strategic management. This paper re-examines the economic performance of China listed corporations and designs the measure index system of diversification strategy and economic performance. Moreover, it adopts empirical study on the relationship between them through the approaches such as regression model, variance analysis. It attempts to seek for the diversification development mode fit for China corporations so as to enhance economic performance.
Keywords:listed corporations  diversification  economic performance  empirical study
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