| 论图书馆展览业务的定位和品牌建设 |
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| 引用本文： | 张雁.论图书馆展览业务的定位和品牌建设[J].科技情报开发与经济,2007,17(25):94-95. |
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| 作者姓名： | 张雁 |
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| 作者单位： | 南京图书馆,江苏南京,210002 |
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| 摘 要： | 通过分析图书馆展览业务的现状,结合南京图书馆的办展实践,阐述了做好图书馆展览定位和品牌建设的重要性。
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| 关 键 词： | 图书馆 展览业务 品牌建设 |
| 文章编号： | 1005-6033（2007）25-0094-02 |
| 收稿时间： | 2007-05-28 |
| 修稿时间： | 2007年5月28日 |
Discussion on the Positioning of Exhibition Service and Brand Construction of the Library |
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| ZHANG Yan.Discussion on the Positioning of Exhibition Service and Brand Construction of the Library[J].Sci-Tech Information Development & Economy,2007,17(25):94-95. |
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| Authors: | ZHANG Yan |
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| Abstract: | Through analyzing the present situation of exhibition service of the library, and connecting with the exhibition practices of Nanjing Library, this paper expounds the importance of doing well the positioning of exhibition service and brand construction of the library. |
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| Keywords: | library exhibition service brand construction |
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