| SWOT-Pro矩阵的开发及其在分析网络舆情中的应用 |
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| 引用本文： | 李熙,张鑫,张静,王龙.SWOT-Pro矩阵的开发及其在分析网络舆情中的应用[J].科技情报开发与经济,2014(7):97-99,113. |
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| 作者姓名： | 李熙 张鑫 张静 王龙 |
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| 作者单位： | [1]中国人民公安大学,北京100038 [2]科廷大学,澳大利亚珀斯6102 |
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| 基金项目： | 基金项目：中国人民公安大学基本科研项目“虚拟社会发展背景下的公安情报工作研究”. |
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| 摘 要： | 现阶段我国的网络舆情数量不断增长,尽管SWOT矩阵在事件的分析中有其源于属性的天然优势,但是,SWOT矩阵在网络舆情分析中的应用却罕有先例。阐述了网络舆情及SWOT矩阵的基本概念,并对现有的SWOT矩阵进行了完善与改进,以期为公安机关准确分析网络舆情提供技术保障,达到事先预警、快速反应、有效防控的目的。
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| 关 键 词： | 网络舆情 SWOT矩阵 SAWORT矩阵 SWOT-Pro矩阵 |
The Development of SWOT-Pro Matrix and Its Application in Analysis on Online Public Opinion |
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| LI Xi,ZHANG Xin,ZHANG Jing,WANG Long.The Development of SWOT-Pro Matrix and Its Application in Analysis on Online Public Opinion[J].Sci-Tech Information Development & Economy,2014(7):97-99,113. |
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| Authors: | LI Xi ZHANG Xin ZHANG Jing WANG Long |
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| Institution: | LI Xi, ZHANG Xin, ZHANG Jing, WANG Long |
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| Abstract: | Recently the number of online public opinion is increasingly growing. Although SWOT matrix has advantages in event analysis due to its natural advantages from the properties, SWOT matrix is rarely used in the analysis on online public opinion. This paper expounds the basic concepts of online public opinion and SWOT matrix, and perfects and improves the existing SWOT matrix in order to provide the technical support for public security organs to make accurate analysis on network public opinion, and achieve the aim of advance warning, ranid r~,qnan~ ~nrl ,~rCrC,~,-~t; ; .J 1 |
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| Keywords: | online public opinion SWOT matrix SAWORT matrix SWOT-Pro matrix |
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