| 相关产品的最优价格调整策略 |
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| 引用本文： | 王志江.相关产品的最优价格调整策略[J].系统工程理论与实践,2000,20(1):36-40. |
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| 作者姓名： | 王志江 |
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| 作者单位： | 华侨大学管理信息科学系 |
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| 摘 要： | 根据企业销售收入最大化和利润最大化两个不同目标,利用需求价格弹性、需求交叉弹性的概念,提出了相关产品价格调整的数学模型,并结合具体实例研究计算.
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| 关 键 词： | 需求价格弹性 需求交叉弹性 相关产品 |
| 修稿时间： | 1998-06-02 |
Optimum Price Adjustment Policy for Relative Products |
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| WANG Zhi-jiang.Optimum Price Adjustment Policy for Relative Products[J].Systems Engineering —Theory & Practice,2000,20(1):36-40. |
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| Authors: | WANG Zhi-jiang |
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| Institution: | Department of Management Information Science,Huaqiao University |
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| Abstract: | According to the goals of maximization for selling revenue and profit, this paper, using the concept of price elasticity and cross elasticity of demand, sets up mathematical models for the price adjustment of relative products. A concrete example is studied and calculated with models set up in this paper. |
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| Keywords: | price elasticity of demand cross elasticity of demand relative products |
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